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Google Ads Management

Catch homeowners at the moment they're ready to remodel.

When a homeowner types "kitchen remodeler near me" — they're not browsing. They're buying. Google Ads puts your business at the top of that search result, before they ever scroll. We've spent thousands on our own ads and figured out exactly what makes the phone ring.

kitchen remodeler near me SPONSORED AD yourcompany.com Top-Rated Kitchen Remodeler in Bellevue, WA 5★ rated · Free in-home estimates · Licensed & bonded Call now (206) 356-5380 · Serving King & Snohomish counties competitor.com › kitchen-remodel Generic Remodeling Company A list of services and photos. Probably no clear CTA. competitor2.com Another Contractor — Page 1, Position 3 YOU
#1

Position on Google

Show up before every organic result for the keywords that actually drive booked estimates.

100%

Tracked to revenue

Every click, every call, every form fill traced back to spend. You see exactly what's working.

30d

To real lead flow

Most clients see qualified leads coming through within the first 30 days of campaign launch.

What you get

Campaigns built for booked jobs. Not clicks.

Most agencies optimize for whatever metric makes their report look good. We optimize for the only metric that matters: how many estimates land on your calendar.

Buyer-intent keyword strategy

We don't waste your spend on tire-kickers. Every keyword we target is from a homeowner who's already decided to remodel — and is now picking a contractor. That's where the booked jobs are.

  • Long-tail, high-intent keywords ("bathroom remodeler bellevue")
  • Negative keyword lists to block DIY searchers
  • Geo-targeted to your service radius — no wasted clicks
  • Service-specific ad groups (kitchens, baths, additions, etc.)
HIGH-INTENT KEYWORDS "kitchen remodeler bellevue wa" 98% "bathroom remodel cost seattle" 94% "home addition contractor near me" 92% BLOCKED (NEGATIVE KEYWORDS) "diy kitchen remodel" "diy kitchen remodel"

Conversion tracking that ties spend to revenue

You'll know — to the dollar — what every campaign cost you and what it brought back. No vanity reports. We track form fills, phone calls, and which ads led to actual booked estimates.

  • Call tracking for every campaign
  • Form submission tracking with lead source attribution
  • Monthly reports tied to booked estimates and signed jobs
  • Cost-per-lead and cost-per-job — calculated, not guessed
CAMPAIGN PERFORMANCE SPENT $2,400 LEADS 38 BOOKED 12 REVENUE FROM ADS $84,200 35× return on ad spend

Daily optimization — not "set and forget"

Most agencies build the campaign, then babysit. We're in the account every week — pruning losers, scaling winners, testing new ad copy, refining targeting. Because that's how you keep cost-per-lead down.

  • Weekly bid & budget optimization
  • A/B testing on ad headlines and landing pages
  • Quality Score improvements (lower CPC over time)
  • Competitor monitoring & counter-positioning
COST-PER-LEAD OVER TIME $80 $60 $40 $20 Mo 1 Mo 2 Mo 3 Mo 4 Mo 5 Mo 6
Built by contractors

We've spent our own money on Google Ads.

When we say we know what works, we mean it. Our founder ran Google Ads for Big Build Construction for years before TradeFusion existed — testing keywords, ad copy, landing pages, and bidding strategies with his own budget on the line.

That means the campaigns we build for you aren't theory. They're the same playbook that filled our own crew's calendar — refined on a real contracting business, applied to yours.

Read the founder story
FAQ

Common questions about Google Ads.

For most contractors in WA we recommend starting with $1,500–$3,000/mo in ad spend. Below that, you're not in the auction enough to win consistent leads. We'll talk numbers on the strategy call based on your market and goals.

Usually inside the first 7–14 days of campaign launch. The first month is about gathering data — by month 2 we know exactly which keywords and ads are converting and we double down.

Either works. If you have an existing account with history, we can audit and rebuild inside it. If not, we'll set one up — and Google's data follows the account, so it builds value over time.

We'll tell you. Honestly. Running ads to a bad website is throwing money away. If your site needs work, we can build a proper one (see Website Design) or we can build a dedicated landing page just for the ads.

You pay Google directly — your card on the account. That way every dollar of ad spend goes to ads, and you get the full transparency on what's being spent and where.

Ready to show up first?

Free ad audit. We'll review your current Google Ads (or your competitors') and tell you exactly what's leaking budget.

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